The Lively & Grit Daily House
Official Partner to SXSW
Satellite Event (Media Stage)
- March 9th - 11th, 2024
- Downtown Austin, TX
Schedule
Time
Title
On Stage
11:05AM – 11:15AM
Opening Remarks
- Mark Mitchell
11:20AM – 11:40AM
Navigating New Realities: Gaming’s Cultural Evolution and the Reemergence of Transmedia
- Jonathan Stringfield
11:45AM – 12:30PM
Power of IP: Gaming x Entertainment
- Mike White (Moderator)
- Jonathan Stringfield
- Elle McCarthy
12:30PM -1:45PM
Activision Lunch
- N/A
2:05PM – 2:25PM
Building Wealth in Virtual Economies
- MacKenzie Sigalos (Moderator)
- Jen Saarbach
- Kristen Kelly
2:30PM – 2:50PM
Exploring the Impact: Transformative Technologies in Education, Branding, and Social Impact
- Swan Sit
- Cristina Carl
2:55PM – 3:15PM
Building Trust & Ensuring Authenticity with Blockchain
- Tina Mulqueen (Moderator)
- Micha Anthenor Benoliel
3:20PM – 3:50PM
Leveraging Influencer Partnerships for Greater Value
- Denise Vitola
3:55PM – 4:40PM
Loyalty and Attribution on Roblox: How Brands Are Driving Real Business KPIs in Virtual Environments
- Mike White (Moderator)
- Connor Kelley
- Nic Hill
4:45PM – 5:30PM
Decoding the Metaverse: Data-Driven Insights for Virtual Brand Success
- Charles Hambro
Time
Title
On Stage
10:30AM – 11:00AM
The New Paradigm of Advertising: How Content Consumption Patterns Are Changing Creative
- Tina Mulqueen (Moderator)
- Shannon Reid
- Clayton Ruebensaal
- Tarah Malhotra-Feinberg
11:05AM – 11:35AM
Transforming Marketing Through Communities
- Mark Mitchell (Moderator)
- Deepak Ramanathan
11:35AM – 12:30PM
Redefining Connections: The New Era of Brand Engagement
- Mike White (Moderator)
- Chris Duffey
- Nico Sarti
- Mia Sutton
- Deepak Ramanathan
12:35PM – 12:55PM
Beyond AI: Future-Thinking Investors Look Ahead
- Tina Mulqueen
- Brandon Harper
1:00PM – 1:20PM
Atomic Energy & AI
- MacKenzie Sigalos (Moderator)
- Caroline Cochran
1:25PM – 1:45PM
The Role of Fintech in Sustainable Wealth Growth
- Dasha Shunina (Moderator)
- Ariel Dangelo
1:50PM – 2:10PM
Here’s How the Top 1% Manage Their Brand Online
- Sky Canaves (Moderator)
- Devin W. Johnson
2:15PM – 2:35PM
LPs Doubt VCs’ Startup Valuations
- Dasha Shunina (Moderator)
- James Altucher
2:40PM – 3:25PM
Biohacking: The Link Between Success in Longevity, Anti-Aging, and Business
- Dr. Christina Rahm
- Clayton Thomas
3:30PM – 3:50PM
The Bridge Between Health, Commerce, & Greatness
- Clayton Thomas
3:55PM – 4:15PM
Creating Empathetic Brand Experiences in Health and Wellness
- Jess Markwood (Moderator)
- Jade Kearney
- Shabnam Safarzadeh
- Shay Safarzadeh
4:20PM – 4:40PM
Building Brands that Matter & Have Value
- Charles Ifegwu (Moderator)
- Dan Stangler
4:45PM – 5:05PM
Cybersecurity as a Cornerstone of Brand Trust
- Rob Pegoraro (Moderator)
- Zach Eikenberry
- Dr. Jess Garza
- Andy Bennett
5:10PM – 5:25PM
Making Brands Stand Out in the Noise of Media
- Emily Reynolds
Time
Title
On Stage
9:45AM – 10:30AM
Creativity and the Future of X
- Mike White
- Emily Ross
10:35AM – 11:00AM
Edge AI Meets Spatial Computing
- Rachel Joy Victor (Moderator)
- Alex Porter
- Skylar Thomas
- Erin Reilly
11:15AM – 12:00PM
Immersion Matters: The Evolution of Performance
- Lucas Wilson
12:00PM – 2:00PM
Dell Innovation Luncheon
- N/A
2:05PM – 2:40PM
Visual Imagination: From Thoughts to Screen
- C. Craig Patterson
2:45PM – 3:30PM
Unleashing the Controversy of Generative AI in Art and Storytelling
- James Word (Moderator)
- Chris Vienneau
- C. Craig Patterson
- Gaby Hoefer
3:30PM – 4:00PM
WOWZER Snack Break
- N/A
4:05PM – 4:25PM
The Rise of Living, Breathing AI
- Roger Dooley (Moderator)
- Danny Tomsett
4:30PM – 4:50PM
Marketing to Humans in an AI World
- Cigdem Oztabak (Moderator)
- Justin Day
- Anne Ahola Ward
4:55PM – 5:15PM
Exploring the Frontiers of Innovation: AI, XR, and the Metaverse
- Emily Olman (Moderator)
- Tony Parisi
- Grace Ng
- Tim Porter
11:05AM – 11:15AM
Title: Opening Remarks
On Stage: Mark Mitchell
11:20AM - 11:40AM
Title: Navigating New Realities: Gaming’s Cultural Evolution and the Reemergence of Transmedia
On Stage: Jonathan Stringfield
11:45AM - 12:30PM
Title: Power of IP: Gaming x Entertainment
On Stage: Mike White (Mod), Jonathan Stringfield, Elle McCarthy
12:30PM -1:45PM
Title: Activision Lunch
2:05PM - 2:25PM
Title: Building Wealth in Virtual Economies
On Stage: MacKenzie Sigalos (Mod), Jen Saarbach, Kristen Kelly
2:30PM - 2:50PM
Title: Exploring the Impact: Transformative Technologies in Education, Branding, and Social Impact
On Stage: Swan Sit, Cristina Carl
2:55PM - 3:15PM
Title: Building Trust & Ensuring Authenticity with Blockchain
On Stage: Tina Mulqueen (Mod), Micha Anthenor Benoliel
3:20PM - 3:50PM
Title: Leveraging Influencer Partnerships for Greater Value
On Stage: Denise Vitola
3:55PM – 4:40PM
Title: Loyalty and Attribution on Roblox: How Brands Are Driving Real Business KPIs in Virtual Environments
On Stage: Mike White (Mod), James Burden, Nic Hill
4:45PM - 5:30PM
Title: Decoding the Metaverse: Data-Driven Insights for Virtual Brand Success
On Stage: Charles Hambro
10:30AM - 11:00AM
Title: The New Paradigm of Advertising: How Content Consumption Patterns Are Changing Creative
On Stage: Tina Mulqueen (Mod), Shannon Reid, Clayton Ruebensaal, Tarah Malhotra-Feinberg
11:05AM - 11:35AM
Title: Transforming Marketing Through Communities
On Stage: Mark Mitchell (Mod), Deepak Ramanathan
11:35AM - 12:30PM
Title: Redefining Connections: The New Era of Brand Engagement
On Stage: Mike White (Mod), Chris Duffey, Nico Sarti, Mia Sutton, Deepak Ramanathan
12:35PM - 12:55PM
Title: Beyond AI: Future-Thinking Investors Look Ahead
On Stage: Tina Mulqueen, Brandon Harper
1:00PM - 1:20PM
Title: Atomic Energy & AI
On Stage: MacKenzie Sigalos, Caroline Cochran
1:25PM - 1:45PM
Title: The Role of Fintech in Sustainable Wealth Growth
On Stage: Dasha Shunina (Mod), Ariel Dangelo
1:50PM - 2:10PM
Title: Here’s How the Top 1% Manage Their Brand Online
On Stage: Sky Canaves (Mod), Devin W. Johnson
2:15PM - 2:35PM
Title: LPs Doubt VCs’ Startup Valuations
On Stage: Dasha Shunina (Mod), James Altucher
2:40PM - 3:25PM
Title: Biohacking: The Link Between Success in Longevity, Anti-Aging, and Business
On Stage: Dr. Christina Rahm, Clayton Thomas
3:30PM - 3:50PM
Title: The Bridge Between Health, Commerce, & Greatness
On Stage: Clayton Thomas
3:55PM - 4:15PM
Title: Creating Empathetic Brand Experiences in Health and Wellness
On Stage: Jess Markwood (Mod), Jade Kearney, Shabnam Safarzadeh, Shay Safarzadeh
4:20PM - 4:40PM
Title: Building Brands that Matter & Have Value
On Stage: Charles Ifegwu (Mod), Dan Stangler
4:45PM - 5:05PM
Title: Cybersecurity as a Cornerstone of Brand Trust
On Stage: Rob Pegoraro (Mod), Zach Eikenberry, Dr. Jess Garza, Andy Bennett
5:10PM - 5:25PM
Title: Making Brands Stand Out in the Noise of Media
On Stage: Emily Reynolds
9:45AM - 10:30AM
Title: Creativity and the Future of X
On Stage: Mike White, Emily Ross
10:35AM - 11:00AM
Title: Edge AI meets Spatial Computing
On Stage: Rachel Joy Victor (Mod), Alex Porter, Skylar Thomas, Erin Reilly
11:15AM - 12:00PM
Title: Immersion Matters: The Evolution of Performance
On Stage: Lucas Wilson
12:00PM - 2:00PM
Title: Dell Innovation Luncheon
2:05PM - 2:40PM
Title: Visual Imagination: From Thoughts to Screen
On Stage: C. Craig Patterson
2:45PM - 3:30PM
Title: Unleashing the Controversy of Generative AI in Art and Storytelling
On Stage: James Word (Mod), Chris Vienneau, C. Craig Patterson, Gaby Hoefer
3:30PM - 4:00PM
Title: WOWZER Snack Break
4:05PM - 4:25PM
Title: The Rise of Living, Breathing AI
On Stage: Roger Dooley (Mod), Danny Tomsett
4:30PM - 4:50PM
Title: Marketing to Humans in an AI World AI
On Stage: Cigdem Oztabak (Mod), Justin Day, Anne Ahola Ward
4:55PM - 5:15PM
Title: Exploring the Frontiers of Innovation: AI, XR, and the Metaverse
On Stage: Emily Olman (Mod), Tony Parisi, Grace Ng, Tim Porter
Location. Location. Location.
At The Lively & Grit Daily House, SXSW 2024, we merge live journalism, industry insights, and innovative content creation. This event is a nexus for professionals to engage, learn, and network. Themed days explore trends in creativity, gaming, fintech, and Web3, offering a diverse array of discussions and sessions. It’s a platform for impactful storytelling, amplified across various media channels, fostering a community where human connections meet the digital future.
Join us for a unique experience that blends educational content with cutting-edge discussions.
206 San Marcos Street, Austin, Texas, 78702
Centrally located just three blocks from Rainey St and four blocks from the downtown convention center.
Brad Keoun, Agustin Lebron, Ken Berkowitz, Sean Judge, and Himanshu Sahay.
Elayna Fernandez (The Positive Mom). Jeff Hunter (Entrepreneur.com). Elyssa Fernandez (Wholly Art). Ruben Ayala (Triple Nikel).
Speakers & Partners
Denise Vitola
Vice President of Brand Strategy
Linqia
James Altucher
Author/Entrepreneur/Host
The James Altucher Show
Swan Sit
Speaker/Creator/Advisor/Investor
Swan Co
Danny Tomsett
CEO/Founder
UneeQ
Jon Swartz
Senior Reporter
Marketwatch
Micha Anthenor Benoliel
CEO/Co-Founder
Nodle
Jonathan Stringfield
VP Global Business Research & Marketing
Activision Blizzard
Elle McCarthy
Executive Marketing Leader
Ex – Electronic Arts
Charles Hambro
CEO
GEEIQ
Brandon Harper
Senior XR Product Designer
AXON
Clayton F. Ruebensaal III
Chief Creative Officer
Comcast
Tina Mulqueen
Advisor
Chrome Roads
Connor Kelley
Co-Founder/CEO
Flaunt
Nic Hill
Co-Founder/Head of Interactive
Sawhorse Productions
Charles Hambro
Co-Founder/CTO
PlaybookXR
Rachel Joy Victor
Co-Founder
FBRC.ai
Alex Porter
CEO
Mod Tech Labs
Erin Reilly
Professor
UT Austin
Emily Ross
EMEA Director of Brand Strategy and Creative
X
Lucas Wilson
CEO
ArkRunr
John Biggs
fmr East Coast Editor
TechCrunch
Tony Parisi
Founder
Metatron Studio
Grace Ng
Founder
Mimes.ai
Dasha Shunina
Contributor
Forbes
Charles Ifegwu
Managing Director
THE FIFTH
Jess Markwood
COO
THE FIFTH
Shannon Reid
VP of Accounts & Operations
THE FIFTH
James Word
VP of AI Management
Wowzer
Gabby Hoefer
UX Researcher
IBM
Chris Vienneau
Founder
FX-DMZ
Emily Olman
Editor-at-Large
AR Insider
Zach Eikenberry
Co-Founder
Hook Security
Devin W. Johnson
CEO
BRANDefenders
Cigdem Oztabak
Reporter
CNNTurk
C. Craig Patterson
Screenwriter/Director
Seat 6 Films
Anne Ahola Ward
Co-Founder/CEO
CircleClick Media
Jade Kearney
CEO/Co-Founder
She Matters
Kenneth Davis
Co-Founder
Brand Architect
Emily Reynolds Bergh
Founder
R Public Relations
Rob Pegoraro
Journalist
USA Today
Kristen Kelly
Host
The Wall Street Skinny
Jen Saarbach
Host
The Wall Street Skinny
Elena Nuñez Cooper
Board Member/Private Equity Advisor/Super Angel
Various Companies
Dr. Christina Rahm
Founder
DRC Ventures
Clayton Thomas
Founder
The ROOT Brand
Justin Day
President
Day by Day Digital
Shay Safarzadeh
Co-Founder/CEO
Advanced eClinical
Shabnam Safarzadeh
Co-Founder/CEO
Advanced eClinical
Sky Canaves
Senior Analyst, Retail & Ecommerce
EMARKETER
Barry Myers
Founder/President
Techfluence
Cristina Carl
Founder/CEO
Ediphi
Spencer Hulse
Editorial Director
Grit Daily
Mike White
Founder/Speaker
Lively Worldwide
Luke Hughes
Content Production
Lively Worldwide
Mark Mitchell
Founder/Speaker
Lively Worldwide
Rebecca Dash
Digital Production
Lively Worldwide
Lottie Dennis
Event Management
Lively Worldwide
Become Our Partner
The Lively & Grit Daily House understands the challenges of activating as a sole brand at SXSW, and that is why we offer a turnkey solution. Leave the production, logistics, and guest management to us, allowing you to focus on what you do best — connecting authentically with your audience.
We offer 6 different partnership levels with limited spaces of each, so please get in contact with [email protected] or [email protected] to secure your partnership today and be at the forefront of shaping the future of brand experiences at this iconic event.
Dan Berkovitz, Laura Shin, Kristy LIttman, and Jacquelyn Melinek.
Media Partners
Kori Hale, Anne Wolfe-Andersen, Shay and Sheb Safarzadeh.
Frank Chaparro, Brandon Potts, JP Vega, and Kohji Nagata.
Opportunities for Partners
- Panels, Keynotes and Workshop Opportunities
- Live Streaming or Fully Recorded
- Grit Daily Podcast Studio
- Fresh Takes Live Studio
- Fresh Takes, Grit Daily, and Open Programming Opportunities
- Fully Custom Editing
- Media Distribution
- Networking Opportunities
- Amazing Food and Drink Opportunities
- Cocktail Hours
- Private Sponsored Dinners
Podcast Recording Live / SXSW
At the Lively & Grit Daily House, we’re excited to introduce two exclusive podcast studios – one for Grit Daily and one for Lively Fresh Takes. These studios represent a unique addition to our content creation capabilities. They offer state-of-the-art facilities for producing high-quality, engaging podcasts. This setup allows us to capture the essence of SXSW 2024 in real-time, offering our partners and attendees an unparalleled opportunity to create and share their stories in a dynamic and influential format. Join us to experience and contribute to this innovative content creation journey.
Strap in and explore the far reaches of entrepreneurship with Startup Show. From startups to the brands everyone knows and loves, these conversations go beyond the technical, delving into the heart and soul of starting and building a business, as well as how that changes in a rapidly evolving world.
Culture and technology are constantly shaping one another, and their dynamic relationship is key to driving innovation. Fresh Takes takes up the challenge of understanding the relationship, bringing together industry pioneers to provide a lens into the future, where culture meets technology.
Floor Plan
Exceptional VIP Audiences (Rolling Basis):
- SXSW 2023: 1500+
- CoinDesk Consensus 2023: 1400+
Interior Space:
- 1 x Check-In / Welcome Area – Lounge Space
- 1 x Grit Daily & Fresh Takes Live Podcast Studio
- 2 x Bathroom
- 1 x BOH Catering Area
Partnership Packages
Partnership
Cost
Platinum
$150,000
Details (Programming)
Full-day takeover that consists of programming of up to four panels / keynotes / workshops — finishing with a party.
Catering can include:
Breakfast
Lunch
Afternoon Snack
Party: Canapes / Bowl Food / Street Food
Additional Partnership Benefits
- Comprehensive creation, editing, and distribution of content
- Sole marketing through Lively & Grit Daily social media channels
- Website inclusion
- Inclusion in 2 x podcasts ( 1 Fresh Takes & 1 x Grit Daily Startup Show)
- Use of the Live Studio and team for 1 x hour
- Edited stage capture video
- Case study
- Photos of the event
- Sole branded items
Partnership
Cost
Gold
$100,000
Details (Programming)
Full-day takeover that consists of programming of up to four panels / keynotes / workshops — finishing with a cocktail hour.
Catering can include:
- Breakfast
- Lunch
- Afternoon Snack
- Cocktail Hour: Canapes
Additional Partnership Benefits
- Comprehensive creation, editing, and distribution of content
- Sole marketing through Lively & Grit Daily social media channels
- Website inclusion
- Inclusion in 2 x podcasts ( 1 Fresh Takes & 1 x Grit Daily Startup Show)
- Use of the Live Studio and team for 1 x hour
- Edited stage capture video
- Photos of the event
- Sole branded items
Partnership
Cost
Silver
$50,000
Details (Programming)
Half-day takeover that consists of programming of up to two panels / keynotes / workshops.
Catering can include two consecutive elements:
- Breakfast
- Lunch
- Afternoon Snack
- Cocktail Hour: Canapes
Additional Partnership Benefits
- Comprehensive creation, editing, and distribution of content
- Shared marketing through Lively & Grit Daily social media channels
- Website inclusion
- Inclusion in 2 x podcasts ( 1 Fresh Takes & 1 x Grit Daily Startup Show)
- Edited stage capture video
- Photos of the event
- Shared branded items
Partnership
Cost
Bronze
$25,000
Details (Programming)
Quarter day takeover that consists of programming one keynote / workshop / panel alongside a networking opportunity with drinks and food relevant to the time of day.
Additional Partnership Benefits
- Comprehensive creation, editing, and distribution of content
- Shared marketing through Lively & Grit Daily social media channels
- Website inclusion
- Inclusion in 2 x podcasts ( 1 Fresh Takes & 1 x Grit Daily Startup Show)
- Edited stage capture video
- Photos of the event
- Shared branded items
Partnership
Cost
Speaker
$6,500
Details (Programming)
1 x seat on selected panel and prep meeting with Lively and overall sponsor to agree content.
Additional Partnership Benefits
- Comprehensive creation, editing, and distribution of content
- Shared marketing through Lively & Grit Daily social media channels
- Website inclusion (speaker page only)
- Edited stage capture video
- Photos of the event
Partnership
Cost
Speaker
$6,500
Details (Programming)
1 x seat on selected panel and prep meeting with Lively and overall sponsor to agree content.
Additional Partnership Benefits
- Comprehensive creation, editing, and distribution of content
- Shared marketing through Lively & Grit Daily social media channels
- Website inclusion (speaker page only)
- Edited stage capture video
- Photos of the event
Partnership
Cost
F&B Partner
$5,000
Details (Programming)
Exclusive supply of coffee, beer, water, or anything else at The Lively & Grit Daily House on a certain day.
Additional Partnership Benefits
- Shared marketing through Lively & Grit Daily social media channels
- Website inclusion (partner page only)
- Menu branding
- Photos of the event
Partnership
Cost
Details (Programming)
Additional Partnership Benefits
Platinum
$150,000
Full-day takeover that consists of programming of up to four panels / keynotes / workshops — finishing with a party.
Catering can include:
Breakfast
Lunch
Afternoon Snack
Party: Canapes / Bowl Food / Street Food
- Comprehensive creation, editing, and distribution of content
- Sole marketing through Lively & Grit Daily social media channels
- Website inclusion
- Inclusion in 2 x podcasts ( 1 Fresh Takes & 1 x Grit Daily Startup Show)
- Use of the Live Studio and team for 1 x hour
- Edited stage capture video
- Case study
- Photos of the event
- Sole branded items
Gold
$100,000
Full-day takeover that consists of programming of up to four panels / keynotes / workshops — finishing with a cocktail hour.
Catering can include:
- Breakfast
- Lunch
- Afternoon Snack
- Cocktail Hour: Canapes
- Comprehensive creation, editing, and distribution of content
- Sole marketing through Lively & Grit Daily social media channels
- Website inclusion
- Inclusion in 2 x podcasts ( 1 Fresh Takes & 1 x Grit Daily Startup Show)
- Use of the Live Studio and team for 1 x hour
- Edited stage capture video
- Photos of the event
- Sole branded items
Silver
$50,000
Half-day takeover that consists of programming of up to two panels / keynotes / workshops.
Catering can include two consecutive elements:
- Breakfast
- Lunch
- Afternoon Snack
- Cocktail Hour: Canapes
- Comprehensive creation, editing, and distribution of content
- Shared marketing through Lively & Grit Daily social media channels
- Website inclusion
- Inclusion in 2 x podcasts ( 1 Fresh Takes & 1 x Grit Daily Startup Show)
- Edited stage capture video
- Photos of the event
- Shared branded items
Bronze
$25,000
Quarter day takeover that consists of programming one keynote / workshop / panel alongside a networking opportunity with drinks and food relevant to the time of day.
- Comprehensive creation, editing, and distribution of content
- Shared marketing through Lively & Grit Daily social media channels
- Website inclusion
- Inclusion in 2 x podcasts ( 1 Fresh Takes & 1 x Grit Daily Startup Show)
- Edited stage capture video
- Photos of the event
- Shared branded items
Speaker
$6,500
1 x seat on selected panel and prep meeting with Lively and overall sponsor to agree content.
- Comprehensive creation, editing, and distribution of content
- Shared marketing through Lively & Grit Daily social media channels
- Website inclusion (speaker page only)
- Edited stage capture video
- Photos of the event
F&B Partner
$5,000
Exclusive supply of coffee, beer, water, or anything else at The Lively & Grit Daily House on a certain day.
- Shared marketing through Lively & Grit Daily social media channels
- Website inclusion (partner page only)
- Menu branding
- Photos of the event
Full Day Sponsor
11a – 6p, includes all freshly catered or grilled food with private chef, private bartender for smart cocktails and drinks, and on-stage opportunities to interview with CoinDesk, CNBC, Forbes, Fast Company, and other outlets. Includes bookings at the Podcast Studio, broadcasting live from SXSW-Austin.
Half-Day Sponsor
11a – 2p OR 2p – 5p, includes all freshly catered or grilled food with private chef, private bartender for smart cocktails and drinks, and on-stage opportunities to interview with CoinDesk, CNBC, Forbes, Fast Company, and other outlets.
Panel Sponsor
1 on-stage interview with CoinDesk, CNBC, Forbes, Fast Company, or other outlets.
Daniel Chong, Irina Berkon, Drew Wolfer, and Eleanor Terrett.
John Kim, Anne Ahola Ward, De Kai, and Rob Pegoraro.
VIP Dinner Opportunities
NFT BZL Official Speaker’s Dinner, Nov 30, 2021.
VIP Dinner opportunities with 50 people, highly curated
with top media, investors / VCs, and celebrities are
available on:
- March 9th - 11th
